GRAPHIC DESIGN +
VISUAL COMMUNICATION
Based in Los Angeles
EDUCATION
BROWN UNIVERSITY
Graduated May, 2024
AB in Visual Art
SEQUOYAH HIGH SCHOOL
Fall 2016 – Spring 2019
Pasadena, CA

ARTIST
STATEMENT
My passion is visual communications, using design—websites, data visualizations, marketing materials, and more—to achieve civically-minded goals.
When I was young, I had an “active imagination.” It plunged me into the details of everything I saw and made me feel different from others around me. I felt adults’ impatience with my relentless questions and misplaced attention. They told me I was missing the forest for the trees, the obvious point. Later, I was diagnosed with learning differences that impair my ability to differentiate between relevant and irrelevant information. I found solace in art, not as an escape but as a tool to extract real meaning and careful nuance from a sea of narratives. I employed imagery, font, color, and composition to reconstruct and convey the central themes of complex concepts. I labored over visual guides to classroom material and was surprised to discover this strategy not only supported my own learning but also allowed me to distill and communicate expansive ideas to others.
This initial dependency on visuals evolved into a deep fascination with visual communications. I created prototypes, murals, and art curricula to tackle social issues such as food security, menstrual equity, and access to art classes in homeless shelters across Los Angeles and Guatemala. Today, I continue to synthesize information to illuminate a central message, make content accessible, and inspire communication within and between communities.
EXPERIENCE
SHE'S BIRDIE
Lead UI/UX Designer
July 2020 – Present
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Advise ad agencies with style guide and frequent reviews to ensure that the brand’s visual identity remains consistent throughout its expansion
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Oversaw website redesign process by conducting customer research, collaborating with founders to design site’s visual appearance, and guiding the backend engineer to increase conversion rate by 15%
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Directed backend engineer (using Figma) to visually translate the website into an App to ensure brand continuity across all platforms
Lead Graphic Designer
September 2019 – July 2020
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Designed style guide, logo, and packaging and participated in product production to establish a well-defined, recognizable visual identity and increase brand awareness
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Created outreach calendar and posted strategic content to grow Instagram from zero to 90k followers
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Produced hundreds of email blasts to drive $5 million in revenue
AYANA EVANS
Artist Research Assistant
January 2020 – September 2022
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Created teaser videos compiled from exhibition clips to advertise a projection series on mass incarceration, education, and love
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Designed several marketing flyers to aid in the visibility of the project
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Coordinated with rental equipment companies and Brown University’s facilities
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Contributed to the organization and execution of Ayana’s projection series
LAUREN MALKASIAN THERAPY (www.laurenmalkasian.com)
Web Designer
June 2022 – July 2022
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Drafted various mockups and utilized feedback from client to determine the fonts, color scheme, and overall visual identity of site
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Created dozens of drawings (using reference images and stylistic input from client) to illustrate concepts in each section of site
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Optimized site for mobile to establish visual continuity across all digital platforms
FORKS IN THE ROAD: A LIFE IN PHYSICS by Stanley Deser
Book Cover Designer
January 2021 – August 2021
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Collaborated with preeminent theoretical physicist Stanley Deser to decide on background and fonts for the cover of his memoir
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Provided author with a selection of various designs to ensure the cover was accurate and clear in its representation of his book
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Worked with publisher to finalize design and optimize for print
NYT BESTSELLER THE FAMILY FIRM by Emily Oster
Designer of Graphics and Data Visualization
June 2020 – August 2020
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Created several versions of charts, graphs, and tables from various fonts, layouts, and designs to provide the author and publishing company with a diverse range of stylistic choices
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Visually communicated statistics provided by the author to make the concepts more digestible for readers
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Worked closely with publisher, repeatedly adjusting the designs to ensure clarity
LEGALZOOM
SEO Assistant
July 2019 – August 2019
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Created thousands of image descriptions and alt texts to increase site’s accessibility
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Alerted marketing team to visual and image-related errors on site to improve integrity and quality of user interface
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Regularly met with marketing team to streamline development of search engine optimization
KEM CREATIVE STUDIOS
Co-founder
September 2013 – August 2019
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Dedicated 600+ hours to developing curricula, teaching lessons, and fundraising to offer teen-taught art instruction to more than 500 displaced children at five homeless shelters across Los Angeles and Guatemala
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Established strategic alliances with six foundations to raise over $6,000 in grants
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Painted murals in two countries through collaboration with students and trained over fifty volunteer teachers to engage the greater community outside the shelters in which we taught
SKILLS
Adobe Suite (Photoshop, Illustrator, InDesign, Premiere, Lightroom), Figma, Procreate, Wix, Squarespace
RELEVANT COURSES
Graphic Design Studio, Studio Foundations, Foundations Media, Digital 2D Foundations, Drawing, Sculpture I, Sculpture II, Graphic Memoir, Art/Work: Professional Practice for Visual Artists, Strategies for Marketing in the Entertainment Industry, Painting I